Tiktok’s Impact On The Eurovision Song Contest
With online promotion and direct contact with fans becoming a key part of marketing music, Ewan Spence looks at strengths and weaknesses of these platforms at the Eurovision Song Contest.
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Understanding and Modelling Melodifestivalen’s New Semi Final
This Saturday sees Melodifestivalen scrap Andra Chansen and replace it with a new concept... a Semi Final. Ben Robertson explains what it is, how it works, and how the results may change because of it
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Empty Chairs at Empty Arenas: The Reality Of Melodifestivalen 2022
As the continent's biggest National Final moves from the Avicii Arena to Sweden's National Football Stadium, Ben Robertson looks at why tickets for this year's show have been so hard to sell, and what the production team does to mitigate the effect of this.
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I Don’t Give A … Why Swedes Swear At Melfest
Not just one but two naughty English language words make an appearance in today's third heat of Melodifestivalen. Ben Robertson looks at why Swedes can't help but keep swearing - and in English - at their Eurovision National Final.
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Elsie Bay, The Rasmus, And The Opposite Sides of Jezebel
Both Elsie Bay and The Rasmus sing about Jezebel, the former queen of Israel, in their prospective Eurovision entries. Ben Robertson dives into the lyrics and see similarities and differences in how the two songs portray the character known as "the archetype of the wicked woman"
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