Everyone can agree when a song is sung badly, can discuss what happened, and suggest changes. That instant familiarity and comfort with audio is a key part of why everyone can feel involved with the Eurovision Song Contest.
The visual side can also create the same level of comfort and connection, or it can push away viewers and create negatives emotions. It’s not as easy to describe the issues with video, but last year our first series of ‘Every Song A Story‘ video essays presented some basic film techniques and issues to watch for, to help you understand more about what works and doesn’t work at the Song Contest.
This year’s series will continue to explore the visual world of the Contest, starting with a look at why there has been a change in the way music is presented both at Eurovision, and in the wider musical world.
Every Song A Story: The YouTube Generation
In our first episode of 2016 I look at the new style of presentation at the Eurovision Song Contest, why it allows performers a better chance to connect with the audience, and why it’s all the fault of YouTube.
If you’re interested in any of the clips used in this video, we have a YouTube playlist of the full songs here. You can also look back over previous ‘Every Song A Story’ essays here on ESC Insight.
Every Song A Story will run throughout April in the run-up to Stockholm. As always, we look forward to your thoughts and reactions to this essay, and if there are any areas you ‘d like us to look at. Leave your thoughts in the comments, or reach out directly to email@example.com.